VAST Examples


Video Ad Serving Template (VAST) is a standardized protocol for delivering in-stream ads from video ad servers to different kinds of video players. The project introduced by the Interactive Advertising Bureau (IAB) is comprised of over 180 member companies actively engaged in the creation and execution of digital video advertising. This includes Google & YouTube, Brightcove, CBS, NBC, New York Times, Microsoft, Yahoo!,, to name only a few.

Most video players with VAST support are focused on playing inline video ads, most often single pre-roll video. Only few commercial players can utilize more of VAST advertising potential, though in fact none was able to show all of our 100% valid VAST examples. In the PRO version of the VAST plugin by we have focused on adding support for most of VAST available functionality. This includes support for VMAP protocol, nonlinear ads, vast icons, vast companions, sequential ad pods, oustream video ads and non-Vast (javascript based) ads. This makes our VAST advertising solution one of the most advanced on the market!
There are many articles, posts, guides about VAST usage. But the most valuable are IAB Techlab resources, of course.

Digital Video Multiple Ad Playlist (VMAP)
VMAP v1.0.1 Specification PDF
VAST 3.0 Specification, Page 46
Vast Icons
VAST 4.0 Specification, Page 47
Nonlinear Ads
VAST 4.0 Specification, Page 50
VAST 4.0 Specification, Page 52